Never bought a stock in your life? Welcome to the club.
You don't need to know every stock term. Start with something you know from your work, your everyday life, or a change you believe in. Here you get help connecting your idea to the financial figures you meet in Convicta.
Short explanations on your results
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A stock is just a small slice of a company
Imagine Novo Nordisk was a giant layer cake. A stock is one slice of that cake. Own a slice, and you own a tiny part of the whole company — if the cake becomes worth more, your slice does too. If things go badly, your slice does too. It's really not more mysterious than that. The rest is just details (and those details are what Convicta helps you keep track of).
Your "view" is just "I believe..."
Your view is your explanation of an opportunity you see. Maybe you're noticing rising demand in your industry, or you believe steel and iron prices will rise. Write down what you expect, and why — and think about which companies could benefit from it, or be squeezed by it. Convicta helps you investigate the idea with company data and financial metrics. A belief is a starting point, one that may turn out to be wrong.
The numbers and words you'll come across
You can always click the small “i” next to the numbers directly on the analysis page for a quick refresher. Here's the full version.
P/E
Price/Earnings – the share price divided by how much the company earns per share. A high number can mean the market expects a lot of future growth (or that the stock is simply expensive right now). A low number can mean the market expects low growth – or that the stock is cheap relative to earnings.
Debt/EBITDA
How many years of earnings it would take to pay off all the company's debt. Lower number = healthier finances, and less vulnerable if interest rates rise or times get hard.
Market cap
The combined value of all the company's shares – in short, what it would cost you to buy the whole business.
Revenue growth
How much more (or less) the company sold for in the past year compared to the year before, in percent.
Analyst coverage
The number of professional stock analysts who follow the stock on an ongoing basis. Low coverage can be an overlooked opportunity – or simply a stock fewer people bother to look at.
Match
How well Convicta Core judges that the company's business and history fit exactly your view. The other score bars are calculated directly from financial metrics – match is the only part that's a judgment.
From thought to result in three steps
Also read How Convicta works for the difference between your view, Convicta Core's assessment, and the calculated sub-scores.
Write your own observation or belief. Describe the connection you want to investigate as concretely as possible.
Choose the financial filters that fit your investigation. The filters control which companies are included; the text doesn't change them automatically.
Press “Run analysis” and read the results. The round gauge is the overall score; the bars below show why. Read the reasoning as a judgment, and consider what you still need to investigate.
One thing we need to say out loud
Convicta is a tool for thinking more clearly about a view — not an investment advisor, and none of the figures here are a recommendation to buy or sell anything. Historical performance is historical, not a promise about the future. Never invest money you can't afford to lose, and talk to someone who is actually trained for it before you move real money. We help you ask better questions. We don't answer them for you.