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Rockwell Automation

Sector unknown·ROK · USA (SEC 10-K)·Fiscal year to 30/09/2025

Artificial intelligenceAutomation and roboticsLabour and wagesSemiconductors and electronic componentsUSD vs DKK/EUR

(Rockwell Automation or the Company) is the world’s largest company dedicated to industrial automation and digital transformation.

Exposure profile

Raw materials and inputsMacroTechnologyRegulationEnd marketsGeography
Raw materials and inputs Labour and wages, Semiconductors and electronic components, Rare earths and critical raw materials
Macro USD vs DKK/EUR, Business cycle and GDP growth, Tariffs and trade policy, Currency exposure
Technology Artificial intelligence, Automation and robotics, Digitalisation, Energy efficiency
Regulation Public investment and infrastructure, Carbon tax and ETS prices, Export controls and China relations
End markets not mentioned
Geography United States, Nordics, Europe, Asia and emerging markets

Derived from what the company itself writes. Empty directions mean the report doesn't mention themes of that type.

In their own words

Grouped by theme, from the management review in the annual report. A · The company itself is a verbatim quote, B · From the report is without a verified quote.

Artificial intelligence

Technology

DriverNegative impact: weakens

“Artificial Intelligence As we broaden the application of AI across product development, manufacturing, customer operations, and enterprise operations, we face evolving risks related to safety, data governance, regulatory compliance, intellectual property, and ethical use. Integrating AI into our offerings and internal processes may lead to unintended consequences, including biased outputs, inaccurate decision-making, and increased vulnerability to adversarial attacks, that could significantly impact our business, reputation, and financial results.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“We strive to stay competitive by continuously advancing technologies, including through the adoption and integration of artificial intelligence (AI), for new hardware and software products, product enhancements, and complete solutions that address our customers’ business challenges.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“Our long-term profitable growth framework outlines how we will deliver accelerated growth while we continue to transform our company to meet stakeholder expectations over the longer term: •achieve faster secular growth in traditional markets due to customer needs for resiliency (including cybersecurity), agility, sustainability, and mitigating impacts of labor shortages; •grow share and create new ways to win through technology differentiation, industry focus, go to market acceleration, expanded offerings and new markets; •continue double-digit growth in annual recurring revenue; •add 1% average annual growth from acquisitions; and •deliver profitable growth within a disciplined financial framework.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“Our key priorities for inorganic investments include: •industrial AI applications; •market access in Europe and Asia; and •product portfolio expansion.”

Annual report 2025A · The company itself

Market

“Differentiation through Technology Innovation and Domain Expertise We have an industry leading portfolio of hardware, software, and services to give customers the flexibility to choose on-premises, edge, and cloud-native solutions.”

Annual report 2025A · The company itself

Chains out: this strengthens Data centres, strengthens Semiconductors and electronic components, strengthens Semiconductor industry

Automation and robotics

Technology

StrategyPositive impact: strengthens

“We plan to invest over $2 billion over the next five years in manufacturing facilities, digital infrastructure, and talent to support market share growth, operational resilience, and margin expansion.”

Annual report 2025A · The company itself

Market

“(Rockwell Automation or the Company) is the world’s largest company dedicated to industrial automation and digital transformation.”

Annual report 2025A · The company itself

Market

“The Intelligent Devices segment includes drives, motion, advanced material handling, safety, sensing, industrial components, and configured-to-order products.”

Annual report 2025A · The company itself

Market

“Overview Rockwell Automation, Inc. is the world’s largest company dedicated to industrial automation and digital transformation.”

Annual report 2025A · The company itself

Market

“In most countries, our direct sales force works with Original Equipment Manufacturers (OEMs) or machine builders, system integrators, technology partners, and end users in conjunction with independent distributors.”

Annual report 2025A · The company itself

Digitalisation

Technology

StrategyPositive impact: strengthens

“Long-term Strategy As the world’s largest company dedicated to industrial automation and digital transformation, our strategy is to bring the Connected Enterprise® to life. We understand and simplify our customers’ complex production challenges and deliver the most valued solutions that combine technology and industry expertise.”

Annual report 2025A · The company itself

Market

“(Rockwell Automation or the Company) is the world’s largest company dedicated to industrial automation and digital transformation.”

Annual report 2025A · The company itself

Market

“The Software & Control segment includes control and visualization software and hardware, digital twin, simulation and information software, and network and security infrastructure.”

Annual report 2025A · The company itself

Market

“The Lifecycle Services segment includes digital consulting, professional services including engineered-to-order solutions, recurring services including cybersecurity, safety, remote monitoring, and asset management, and the Sensia joint venture.”

Annual report 2025A · The company itself

Market

“Overview Rockwell Automation, Inc. is the world’s largest company dedicated to industrial automation and digital transformation.”

Annual report 2025A · The company itself

Chains in: Cybersecurity (products and services) strengthens, Public investment and infrastructure strengthens
Chains out: this strengthens IT consulting and public-sector IT

Industrial manufacturing

End markets

Market

“Overview Rockwell Automation, Inc. is the world’s largest company dedicated to industrial automation and digital transformation.”

Annual report 2025A · The company itself

Market

“In most countries, our direct sales force works with Original Equipment Manufacturers (OEMs) or machine builders, system integrators, technology partners, and end users in conjunction with independent distributors.”

Annual report 2025A · The company itself

Market

“Table of Contents Machine builders continue to represent an important growth opportunity. To remain competitive, machine builders need to find the optimal balance of machine cost and performance while reducing their time to market. Our scalable technology, leading design productivity tools, and recent acquisitions support machine builders in addressing these business needs.”

Annual report 2025A · The company itself

Public investment and infrastructure

Regulation

DriverPositive impact: strengthens

“Our international market projections reflect higher levels of infrastructure investment and the growing middle-class population.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“In addition to the global factors previously mentioned in the Overview section, international demand, particularly in emerging markets, has historically been driven by the strength of the industrial economy in each region, investments in infrastructure, and expanding consumer markets.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“We plan to invest over $2 billion over the next five years in manufacturing facilities, digital infrastructure, and talent to support market share growth, operational resilience, and margin expansion.”

Annual report 2025A · The company itself

Chains in: Reconstruction of Ukraine strengthens
Chains out: this strengthens Construction, strengthens Digitalisation, strengthens IT consulting and public-sector IT

Semiconductors and electronic components

Raw materials and inputs

InputNegative impact: weakens

“Our business requires that we buy equipment, components, services including finished products, electronic components, and commodities. Our reliance on suppliers involves certain risks, including: •shortages of components, commodities, or other materials, which could adversely affect our manufacturing efficiencies and ability to make timely delivery of our products, solutions, and services; •changes in the cost of these purchases due to inflation, exchange rate fluctuations, taxes, tariffs, commodity market volatility, or other factors that affect our suppliers; •poor quality or an insecure supply chain, which could adversely affect the reliability and reputation of our hardware and software products, solutions, and services; •embargoes, sanctions, and other trade restrictions that may affect our ability to purchase components, commodities, or other materials, including rare earth minerals, from various suppliers; and •intellectual property risks such as challenges to ownership of rights or alleged infringement by suppliers.”

Annual report 2025A · The company itself

InputNegative impact: weakens

“We also maintain several single-source supplier relationships because either alternative sources are not available, or the relationship is advantageous due to performance, quality, support, delivery, capacity, or price considerations. Unavailability of, or delivery delays for, single-source components or products could adversely affect our ability to ship the related products in a timely manner.”

Annual report 2025A · The company itself

Market

“Major markets served by all segments consist of discrete end markets (e.g., Automotive including Electric Vehicle and Battery, Semiconductor, and e-Commerce & Warehouse Automation), hybrid end markets (e.g., Food & Beverage, Life Sciences, and Tire), and process end markets (e.g., Energy, Mining, and Chemicals).”

Annual report 2025A · The company itself

Chains in: Artificial intelligence strengthens

United States

Geography

StrategyPositive impact: strengthens

“In North America, a large percentage of our sales are through distributors. In certain other countries, the majority of our sales are also through a limited number of distributors.”

Annual report 2025A · The company itself

Geography

“Economic Trends In 2025, sales in the U.S. accounted for over half of our total sales.”

Annual report 2025A · The company itself

Geography

“Economic Trends In 2025, sales to customers outside the U.S. accounted for less than half of our total sales.”

Annual report 2025A · The company itself

Chains in: USD vs DKK/EUR mixed effect

Cybersecurity (products and services)

Technology

StrategyPositive impact: strengthens

“Our long-term profitable growth framework outlines how we will deliver accelerated growth while we continue to transform our company to meet stakeholder expectations over the longer term: •achieve faster secular growth in traditional markets due to customer needs for resiliency (including cybersecurity), agility, sustainability, and mitigating impacts of labor shortages; •grow share and create new ways to win through technology differentiation, industry focus, go to market acceleration, expanded offerings and new markets; •continue double-digit growth in annual recurring revenue; •add 1% average annual growth from acquisitions; and •deliver profitable growth within a disciplined financial framework.”

Annual report 2025A · The company itself

Market

“The Lifecycle Services segment includes digital consulting, professional services including engineered-to-order solutions, recurring services including cybersecurity, safety, remote monitoring, and asset management, and the Sensia joint venture.”

Annual report 2025A · The company itself

Chains in: Cyber attacks and IT security risk strengthens
Chains out: this strengthens Digitalisation

Energy efficiency

Technology

StrategyPositive impact: strengthens

“We deliver value by helping our customers optimize production, build resilience, empower people, become more sustainable, and accelerate transformation.”

Annual report 2025A · The company itself

Market

“Whether they are just starting or leading the way, we help them translate insights into impacts across energy, water, and waste. Our technologies provide data transparency across value chains and enable our partners to scale innovative and often industry-first sustainable solutions. •Energy - contemporary industrial energy management software solutions that put energy data in context to production data, to reduce energy use across the value chain. •Water - smart water solutions leverage modern software and analytics to improve operations visibility, system reliability, and worker productivity while supporting security needs and meeting regulatory obligations. •Waste - enabling the circular economy for managing automation assets.”

Annual report 2025A · The company itself

Chains in: Carbon tax and ETS prices strengthens, EU climate and energy policy strengthens

Labour and wages

Raw materials and inputs

DriverNegative impact: weakens

“Attracting, Developing, and Retaining Highly Qualified Employees Our talent management practices are focused on ensuring we can attract, develop, and retain the talent we need to deliver our business strategy. We work to deliver a cohesive and consistent experience throughout the employee lifecycle that aligns with our four culture principles: •Strengthen our commitment to integrity, diversity and inclusion; •Be willing to compare ourselves to the best alternatives; •Increase the speed of decision making; •Have a steady stream of fresh ideas.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“•We invest in growth and development of our employees. As the pace of change increases, it is important we provide re-skilling and upskilling opportunities for our technical talent, along with soft skills and leadership development for all.”

Annual report 2025A · The company itself

Agriculture and food production

End markets

Market

“Major markets served by all segments consist of discrete end markets (e.g., Automotive including Electric Vehicle and Battery, Semiconductor, and e-Commerce & Warehouse Automation), hybrid end markets (e.g., Food & Beverage, Life Sciences, and Tire), and process end markets (e.g., Energy, Mining, and Chemicals).”

Annual report 2025A · The company itself

Chains in: Grain and agricultural commodities mixed effect, Climate change and extreme weather weakens, Grocery retail and private label weakens

Asia and emerging markets

Geography

StrategyPositive impact: strengthens

“Our key priorities for inorganic investments include: •industrial AI applications; •market access in Europe and Asia; and •product portfolio expansion.”

Annual report 2025A · The company itself

Automotive

End markets

Market

“Major markets served by all segments consist of discrete end markets (e.g., Automotive including Electric Vehicle and Battery, Semiconductor, and e-Commerce & Warehouse Automation), hybrid end markets (e.g., Food & Beverage, Life Sciences, and Tire), and process end markets (e.g., Energy, Mining, and Chemicals).”

Annual report 2025A · The company itself

Carbon tax and ETS prices

Regulation

StrategyPositive impact: strengthens

“We deliver value by helping our customers optimize production, build resilience, empower people, become more sustainable, and accelerate transformation.”

Annual report 2025A · The company itself

Chains out: this weakens Shipping and logistics, strengthens Energy efficiency, weakens Cement and building materials

Chemicals and specialty chemicals

Raw materials and inputs

Market

“Major markets served by all segments consist of discrete end markets (e.g., Automotive including Electric Vehicle and Battery, Semiconductor, and e-Commerce & Warehouse Automation), hybrid end markets (e.g., Food & Beverage, Life Sciences, and Tire), and process end markets (e.g., Energy, Mining, and Chemicals).”

Annual report 2025A · The company itself

Circular economy and recycling

Regulation

Market

“Whether they are just starting or leading the way, we help them translate insights into impacts across energy, water, and waste. Our technologies provide data transparency across value chains and enable our partners to scale innovative and often industry-first sustainable solutions. •Energy - contemporary industrial energy management software solutions that put energy data in context to production data, to reduce energy use across the value chain. •Water - smart water solutions leverage modern software and analytics to improve operations visibility, system reliability, and worker productivity while supporting security needs and meeting regulatory obligations. •Waste - enabling the circular economy for managing automation assets.”

Annual report 2025A · The company itself

Chains in: EU climate and energy policy strengthens

E-commerce

Technology

Market

“Major markets served by all segments consist of discrete end markets (e.g., Automotive including Electric Vehicle and Battery, Semiconductor, and e-Commerce & Warehouse Automation), hybrid end markets (e.g., Food & Beverage, Life Sciences, and Tire), and process end markets (e.g., Energy, Mining, and Chemicals).”

Annual report 2025A · The company itself

Europe

Geography

StrategyPositive impact: strengthens

“Our key priorities for inorganic investments include: •industrial AI applications; •market access in Europe and Asia; and •product portfolio expansion.”

Annual report 2025A · The company itself

Healthcare and hospitals

End markets

Market

“Major markets served by all segments consist of discrete end markets (e.g., Automotive including Electric Vehicle and Battery, Semiconductor, and e-Commerce & Warehouse Automation), hybrid end markets (e.g., Food & Beverage, Life Sciences, and Tire), and process end markets (e.g., Energy, Mining, and Chemicals).”

Annual report 2025A · The company itself

Chains in: Ageing population strengthens, GLP-1 and obesity treatment mixed effect

Mining

End markets

Market

“Major markets served by all segments consist of discrete end markets (e.g., Automotive including Electric Vehicle and Battery, Semiconductor, and e-Commerce & Warehouse Automation), hybrid end markets (e.g., Food & Beverage, Life Sciences, and Tire), and process end markets (e.g., Energy, Mining, and Chemicals).”

Annual report 2025A · The company itself

Chains in: Copper strengthens

Nordics

Geography

StrategyPositive impact: strengthens

“In North America, a large percentage of our sales are through distributors. In certain other countries, the majority of our sales are also through a limited number of distributors.”

Annual report 2025A · The company itself

Oil

Raw materials and inputs

Market

“Actual results and forecasts of revenue growth and margins for the Sensia reporting unit may be impacted by its concentration within the Oil & Gas industry and with its customer base. Demand for Sensia hardware and software products, solutions, and services is sensitive to industry volatility and risks, including those related to commodity prices, supply and demand dynamics, production costs, geological activity, and political activities.”

Annual report 2025A · The company itself

Chains out: this strengthens Plastics and polymers

Retail

End markets

Market

“Approximately 65 percent of our global sales are transacted through independent distributors.”

Annual report 2025A · The company itself

Chains in: Consumer spending strengthens

Utilities

End markets

Market

“Major markets served by all segments consist of discrete end markets (e.g., Automotive including Electric Vehicle and Battery, Semiconductor, and e-Commerce & Warehouse Automation), hybrid end markets (e.g., Food & Beverage, Life Sciences, and Tire), and process end markets (e.g., Energy, Mining, and Chemicals).”

Annual report 2025A · The company itself

Water

Raw materials and inputs

Market

“Whether they are just starting or leading the way, we help them translate insights into impacts across energy, water, and waste. Our technologies provide data transparency across value chains and enable our partners to scale innovative and often industry-first sustainable solutions. •Energy - contemporary industrial energy management software solutions that put energy data in context to production data, to reduce energy use across the value chain. •Water - smart water solutions leverage modern software and analytics to improve operations visibility, system reliability, and worker productivity while supporting security needs and meeting regulatory obligations. •Waste - enabling the circular economy for managing automation assets.”

Annual report 2025A · The company itself

USD vs DKK/EUR

Macro

DriverNegative impact: weakens

“The strengthening of the U.S. dollar against foreign currencies has an unfavorable impact on our sales and results of operations. While future changes in foreign currency exchange rates are difficult to predict, our sales and profitability may be adversely affected if the U.S. dollar strengthens relative to current levels.”

Annual report 2025A · The company itself

Chains out: this mixed effect United States

Business cycle and GDP growth

Macro

DriverNegative impact: weakens

“We are subject to macroeconomic cycles and when recessions occur, we may experience reduced, canceled or delayed orders, payment delays or defaults, supply chain disruptions, or other adverse events as a result of the economic challenges faced by our customers, prospective customers, and suppliers. As our distributor partners and customers work to manage working capital and inventory levels, we may experience volatility in orders.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“Demand for our hardware and software products, solutions, and services is sensitive to changes in levels of production and the financial performance of major industries that we serve. As economic activity slows, credit markets tighten, or sovereign debt concerns arise, companies tend to reduce their levels of capital spending, which could result in decreased demand for our hardware and software products, solutions, and services.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“Market Access and Expansion Over the past decade, our investments in technology and globalization have enabled us to expand our addressed market to approximately $120 billion.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“Economic Trends In 2025, sales in the U.S. accounted for over half of our total sales.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“Through August, the IP Index did not significantly change from the third quarter of fiscal 2025. Manufacturing PMI results remained below 50 for each of the months in the fourth quarter of fiscal 2025.”

Annual report 2025A · The company itself

Chains out: this strengthens Global trade volumes, strengthens Construction

Inflation

Macro

DriverNegative impact: weakens

“In addition, we are affected by changes in foreign currency exchange rates, inflation rates, and interest rates.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“The Manufacturing IP Index was 100.3 for the month ended August 2025. Inflation in the U.S. has also had an impact on our input costs and pricing.”

Annual report 2025A · The company itself

InputNegative impact: weakens

“Our business requires that we buy equipment, components, services including finished products, electronic components, and commodities. Our reliance on suppliers involves certain risks, including: •shortages of components, commodities, or other materials, which could adversely affect our manufacturing efficiencies and ability to make timely delivery of our products, solutions, and services; •changes in the cost of these purchases due to inflation, exchange rate fluctuations, taxes, tariffs, commodity market volatility, or other factors that affect our suppliers; •poor quality or an insecure supply chain, which could adversely affect the reliability and reputation of our hardware and software products, solutions, and services; •embargoes, sanctions, and other trade restrictions that may affect our ability to purchase components, commodities, or other materials, including rare earth minerals, from various suppliers; and •intellectual property risks such as challenges to ownership of rights or alleged infringement by suppliers.”

Annual report 2025A · The company itself

InputNegative impact: weakens

“After observing double-digit PPI growth through most of 2022, we have now observed PPI growth in the low single digits for the last nine quarters. Producer prices remain elevated, however, year over year increases remain decelerated from the surges in 2023 and 2022.”

Annual report 2025A · The company itself

Chains out: this weakens Consumer spending, strengthens Interest rates

Tariffs and trade policy

Macro

DriverNegative impact: weakens

“Changes in trade policies, including the imposition of new tariffs or increases in existing tariffs between the United States, Mexico, Canada, China or other countries, or reactionary measures including retaliatory tariffs, legal challenges, or currency manipulation, could adversely affect our cost structure and profitability. If tariffs on imported materials, components, or finished goods increase, our manufacturing and supply chain costs may rise. Furthermore, changes to trade policies, retaliatory measures, or prolonged uncertainty in trade relationships could result in supply chain disruptions, delayed shipments, or increased operational complexity, adversely affecting our business and financial results.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“Table of Contents Outlook We continue to manage the impact of tariffs through actions including pricing and the use of alternative sources of materials and redundant manufacturing locations. Resiliency actions we took in recent years enable us to build certain high value product lines in more than one geographic location. In consideration of these mitigating actions, tariff costs are expected to be neutral to EPS in fiscal 2026.”

Annual report 2025A · The company itself

InputNegative impact: weakens

“Our business requires that we buy equipment, components, services including finished products, electronic components, and commodities. Our reliance on suppliers involves certain risks, including: •shortages of components, commodities, or other materials, which could adversely affect our manufacturing efficiencies and ability to make timely delivery of our products, solutions, and services; •changes in the cost of these purchases due to inflation, exchange rate fluctuations, taxes, tariffs, commodity market volatility, or other factors that affect our suppliers; •poor quality or an insecure supply chain, which could adversely affect the reliability and reputation of our hardware and software products, solutions, and services; •embargoes, sanctions, and other trade restrictions that may affect our ability to purchase components, commodities, or other materials, including rare earth minerals, from various suppliers; and •intellectual property risks such as challenges to ownership of rights or alleged infringement by suppliers.”

Annual report 2025A · The company itself

Chains in: Geopolitical uncertainty strengthens
Chains out: this weakens Global trade volumes

Currency exposure

Macro

DriverNegative impact: weakens

“In addition, we are affected by changes in foreign currency exchange rates, inflation rates, and interest rates.”

Annual report 2025A · The company itself

InputNegative impact: weakens

“Our business requires that we buy equipment, components, services including finished products, electronic components, and commodities. Our reliance on suppliers involves certain risks, including: •shortages of components, commodities, or other materials, which could adversely affect our manufacturing efficiencies and ability to make timely delivery of our products, solutions, and services; •changes in the cost of these purchases due to inflation, exchange rate fluctuations, taxes, tariffs, commodity market volatility, or other factors that affect our suppliers; •poor quality or an insecure supply chain, which could adversely affect the reliability and reputation of our hardware and software products, solutions, and services; •embargoes, sanctions, and other trade restrictions that may affect our ability to purchase components, commodities, or other materials, including rare earth minerals, from various suppliers; and •intellectual property risks such as challenges to ownership of rights or alleged infringement by suppliers.”

Annual report 2025A · The company itself

Interest rates

Macro

DriverNegative impact: weakens

“Interest Rate Risk In addition to existing cash balances and cash provided by normal operating activities, we use a combination of short-term and long-term debt to finance operations. We are exposed to interest rate risk on certain of these debt obligations.”

Annual report 2025A · The company itself

Chains in: Public debt and fiscal policy strengthens, Inflation strengthens
Chains out: this weakens Construction, weakens Real estate, weakens Wind power, weakens Housing market, weakens Office and commercial property, weakens Residential rental, weakens Residential construction

Rare earths and critical raw materials

Raw materials and inputs

InputNegative impact: weakens

“Our business requires that we buy equipment, components, services including finished products, electronic components, and commodities. Our reliance on suppliers involves certain risks, including: •shortages of components, commodities, or other materials, which could adversely affect our manufacturing efficiencies and ability to make timely delivery of our products, solutions, and services; •changes in the cost of these purchases due to inflation, exchange rate fluctuations, taxes, tariffs, commodity market volatility, or other factors that affect our suppliers; •poor quality or an insecure supply chain, which could adversely affect the reliability and reputation of our hardware and software products, solutions, and services; •embargoes, sanctions, and other trade restrictions that may affect our ability to purchase components, commodities, or other materials, including rare earth minerals, from various suppliers; and •intellectual property risks such as challenges to ownership of rights or alleged infringement by suppliers.”

Annual report 2025A · The company itself

Chains in: Wind power strengthens

Consumer spending

Macro

DriverPositive impact: strengthens

“We believe that increased demand for consumer products in our addressed markets will lead to manufacturing investment and provide us with additional growth opportunities in the future.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“In addition to the global factors previously mentioned in the Overview section, international demand, particularly in emerging markets, has historically been driven by the strength of the industrial economy in each region, investments in infrastructure, and expanding consumer markets.”

Annual report 2025A · The company itself

Chains in: Inflation weakens
Chains out: this strengthens Retail, strengthens Hospitality and leisure, strengthens Premium consumers, strengthens Grocery retail and private label

Export controls and China relations

Regulation

DriverPositive impact: strengthens

“Our domestic market projections reflect the opportunity to localize our customers’ supply chain and production operations.”

Annual report 2025A · The company itself

Geopolitical uncertainty

Macro

DriverNegative impact: weakens

“Demand for Sensia hardware and software products, solutions, and services is sensitive to industry volatility and risks, including those related to commodity prices, supply and demand dynamics, production costs, geological activity, and political activities.”

Annual report 2025A · The company itself

Chains out: this strengthens Defence budgets, strengthens Energy security, strengthens Tariffs and trade policy, weakens Global trade volumes, strengthens Sea freight and freight rates, weakens Reconstruction of Ukraine

Growing middle class

Geography

DriverPositive impact: strengthens

“Our international market projections reflect higher levels of infrastructure investment and the growing middle-class population.”

Annual report 2025A · The company itself

Competitors mentioned in the report

No named competitors in the report.

Financial figures

Revenue
latest fiscal year
8.34 bn USD
Revenue growth
vs. the year before, same method
0.9 %
EBITDA
reported by the company
2.03 bn USD
Net debt
debt incl. leasing minus cash
2.57 bn USD
Diluted EPS
per share
7.67 USD

Source: 10-K (SEC) A. See the report

Criteria

Profit✓
Growing✓
Healthy balance sheet✓

Only the criteria that can be computed from financial statements on this page. The remaining criteria (such as price and dividend) need a share price and are in the analysis.

Figures are in the report's currency (USD), not converted to DKK. Quotes are shown as the company's own words in English.

This page describes what the company itself writes. It isn't an assessment and isn't a recommendation. Run an analysis to see how the company connects to your view.