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Brown & Brown

Sector unknown·BRO · USA (SEC 10-K)·Fiscal year to 31/12/2025

Artificial intelligenceCybersecurity (products and services)Labour and wagesInsurance premiums and reinsuranceCyber attacks and IT security risk

General Brown & Brown, Inc., a Florida corporation, and its subsidiaries (collectively, “Brown & Brown” or the “Company”) is a diversified insurance agency, wholesale brokerage, insurance programs and service organization that markets and sells insurance products and services, primarily in the property, casualty and employee benefits areas.

Exposure profile

Raw materials and inputsMacroTechnologyRegulationEnd marketsGeography
Raw materials and inputs Labour and wages, Insurance premiums and reinsurance, IT operations and cloud
Macro Cyber attacks and IT security risk, Interest rates, Climate change and extreme weather, Inflation
Technology Artificial intelligence, Cybersecurity (products and services), Automation and robotics, E-commerce
Regulation Financial regulation, AI regulation, ESG and sustainability reporting, Labour regulation
End markets Automotive
Geography United States, Nordics, Europe, China

Derived from what the company itself writes. Empty directions mean the report doesn't mention themes of that type.

In their own words

Grouped by theme, from the management review in the annual report. A · The company itself is a verbatim quote, B · From the report is without a verified quote.

Artificial intelligence

Technology

DriverNegative impact: weakens

“Further, the advance of generative artificial intelligence (“AI”) may give rise to additional vulnerabilities and potential entry points for cyber threats. With generative AI tools, threat actors may have additional tools to automate breaches or persistent attacks, evade detection, or generate sophisticated phishing emails or other forms of digital impersonation, doing so quickly and without requiring deep technical understanding of potential exploits.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“For example, incorporating AI into certain product offerings is becoming more important in our operations, particularly as our competitors, including new entrants focused on using technology and innovation, such as generative AI, digital platforms, data analytics, robotics and blockchain, seek to simplify and improve the customer experience, increase efficiencies, alter business models and effect other potentially disruptive changes in the industries in which we operate.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“We have internal policies and controls governing the development, procurement, deployment, and use of AI and RPA by our employees designed to align with globally recognized AI principles, maintain trust with customers and protect us from cybersecurity threats, breaches of data privacy and intellectual property, errors and omissions liability and regulatory enforcement risk; however, our employees could violate these policies and they or external threat actors could circumvent our controls and expose us to such risks.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“Due to the impracticality of incorporating all relevant data into the models or algorithms used by AI and RPA it is inevitable that data sets within these models will contain inaccuracies and errors, and potential biases. This could potentially render such models inadequate or flawed, negatively impacting the effectiveness of the technology or our services.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“If any of our employees, contractors, consultants, vendors or service providers use any third-party AI powered software in connection with our business or the services they provide to us, it may lead to the inadvertent disclosure or incorporation of our confidential information into publicly available training sets, which may impact our ability to realize the benefit of, or adequately maintain, protect and enforce our intellectual property or confidential information, harming our competitive position and business.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“The use of these technologies by customers or underwriting enterprises may impact the way our business operates, and its use by our competitors and new market entrants with competing services derived from their AI capabilities may give them a competitive advantage. In addition, emerging AI-enabled platforms may enable insurers or third parties to quote, market, or sell insurance products directly to customers, potentially bypassing traditional intermediaries and reducing demand for our services.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“Further, the rapid development of these technologies may require significant efforts to upskill or reskill existing employees.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“Additionally, we use AI and robotic processing automation (“RPA”) in our business. We are using enterprise-managed AI tools to enhance productivity and operational efficiency, and we are actively exploring use-cases.”

Annual report 2025A · The company itself

Chains out: this strengthens Data centres, strengthens Semiconductors and electronic components, strengthens Semiconductor industry

Automotive

End markets

DriverNegative impact: weakens

“If there were a slowdown in vehicle sales in the United States or regulatory changes, including tax-related changes, affecting the sale of non-insurance warranty services and products by vehicle dealers, our F&I businesses may be negatively impacted, which may impact our results of operation.”

Annual report 2025A · The company itself

Market

“The Retail segment provides a broad range of insurance products and services to commercial, public and quasi-public entities, and to professional and individual customers, as well as non-insurance warranty services and products through our automobile and recreational vehicle dealer services ("F&I") businesses.”

Annual report 2025A · The company itself

Market

“Significant lines of coverage and capabilities are: Property & Casualty Employee Benefits Personal Insurance Property Group Health Homeowners Casualty Voluntary Benefits Automobile Workers' Compensation Pharmacy Benefits Personal Excess Liability Surety Independent Retirement Flood and Excess Liability Aviation International Benefits Flood and Excess Flood Private Equity/Mergers & Acquisitions Employer Stop Loss Specialized Coverages Executive Liability Long-Term Care Group Excess Cyber Risk Multinational Property & Casualty - Capabilities Employee Benefits - Capabilities Specialties Analytics Benefit Design & Delivery Dealer Services Modeling Financial Strategy & Analytics Specialty Risk Solutions Risk Services Regulatory & Legislative Strategy Tribal Nations Alternative Risk/Captives Technology Services Total Rewards & Compensation Specialty Risk Solutions Population Health & Well-Being Strategic Non-Medical Solutions Private Equity/Mergers & Acquisitions No material part of our Retail segment is attributable to a single customer or a few customers.”

Annual report 2025A · The company itself

Market

“Commercial Lines: Specific industries and market niches are served by our commercial programs including automotive aftermarket, professional and amateur sports, special events and the entertainment industry; commercial transportation and trucking; forestry; manufactured 6 housing; and workers’ compensation.”

Annual report 2025A · The company itself

Market

“Our F&I businesses earn commissions and fees from the sale of non-insurance warranty services and products by vehicle dealers. For the year ended December 31, 2025, we derived less than 4% of our annual total revenues from our F&I businesses.”

Annual report 2025A · The company itself

Market

“Arrowhead Programs manages a diverse portfolio of professional liability, personal lines, commercial lines, public entity and specialty programs supported by over 100 well-capitalized insurance carriers. In most cases, the insurance carriers that support these programs have delegated underwriting and, in many instances, claims-handling authority These programs are generally distributed through a global network of independent agents and brokers, including Brown & Brown retail agents, and offer targeted products and services designed for businesses, individuals, specific industries, trade groups, professions, public entities, municipalities, and niche markets.”

Annual report 2025A · The company itself

Banks and insurance

End markets

Market

“General Brown & Brown, Inc., a Florida corporation, and its subsidiaries (collectively, “Brown & Brown” or the “Company”) is a diversified insurance agency, wholesale brokerage, insurance programs and service organization that markets and sells insurance products and services, primarily in the property, casualty and employee benefits areas.”

Annual report 2025A · The company itself

Market

“These products and services include specialty property and casualty insurance, financial lines, life and health benefits, reinsurance, travel/accident and health insurance, captive administrative services, warranty services and specialty packages of coverages.”

Annual report 2025A · The company itself

Market

“We are a diversified insurance agency, wholesale brokerage, insurance programs, specialty insurance business and service organization headquartered in Daytona Beach, Florida. As an insurance intermediary, our principal sources of revenue are commissions paid by insurance companies and, to a lesser extent, fees paid directly by customers.”

Annual report 2025A · The company itself

Geopolitical uncertainty

Macro

DriverNegative impact: weakens

“Some of these providers are located outside the U.S., which exposes us to business disruptions and political risks inherent when conducting business outside of the U.S.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“Renewal business was impacted by timing of certain nonrecurring revenue items, slowing rate increases, rate decreases for certain lines of coverage, certain adjustments to incentive commissions and a regulatory change for one of our UK businesses.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“Bridge Specialty Group offers global wholesale brokerage and delegated binding/underwriting capabilities across multiple lines, to independent agents and brokers, including Brown & Brown retail agents. Our teams across the globe provide industry knowledge and expertise, for placements across multiple lines of coverage based on access to admitted, excess and surplus lines carriers, as well as the Lloyd’s markets in the United Kingdom.”

Annual report 2025A · The company itself

Chains out: this strengthens Defence budgets, strengthens Energy security, strengthens Tariffs and trade policy, weakens Global trade volumes, strengthens Sea freight and freight rates, weakens Reconstruction of Ukraine

Healthcare and hospitals

End markets

Market

“Significant lines of coverage and capabilities are: Property & Casualty Employee Benefits Personal Insurance Property Group Health Homeowners Casualty Voluntary Benefits Automobile Workers' Compensation Pharmacy Benefits Personal Excess Liability Surety Independent Retirement Flood and Excess Liability Aviation International Benefits Flood and Excess Flood Private Equity/Mergers & Acquisitions Employer Stop Loss Specialized Coverages Executive Liability Long-Term Care Group Excess Cyber Risk Multinational Property & Casualty - Capabilities Employee Benefits - Capabilities Specialties Analytics Benefit Design & Delivery Dealer Services Modeling Financial Strategy & Analytics Specialty Risk Solutions Risk Services Regulatory & Legislative Strategy Tribal Nations Alternative Risk/Captives Technology Services Total Rewards & Compensation Specialty Risk Solutions Population Health & Well-Being Strategic Non-Medical Solutions Private Equity/Mergers & Acquisitions No material part of our Retail segment is attributable to a single customer or a few customers.”

Annual report 2025A · The company itself

Market

“Professional liability and related package insurance products are tailored to the needs of professionals in the following areas: dentistry, legal, eyecare, insurance, financial, physicians and real estate title professionals.”

Annual report 2025A · The company itself

Market

“Fee revenues are generated by: (i) our Specialty Distribution segment, which earns fees primarily for the issuance of insurance policies on behalf of insurance carriers and (ii) our Retail segment in our large-account customer base, where we primarily earn fees for securing insurance for our customers, in our F&I businesses where we earn fees for assisting our customers with creating and selling warranty and service risk management programs, and fees for Medicare Set-aside services, Social Security disability services and Medicare benefits advocacy services.”

Annual report 2025A · The company itself

Chains in: Ageing population strengthens, GLP-1 and obesity treatment mixed effect

Industrial manufacturing

End markets

Market

“The Retail segment provides a broad range of insurance products and services to commercial, public and quasi-public entities, and to professional and individual customers, as well as non-insurance warranty services and products through our automobile and recreational vehicle dealer services ("F&I") businesses.”

Annual report 2025A · The company itself

Market

“Approximately 77% of the Retail segment’s commissions and fees revenue is commission based.”

Annual report 2025A · The company itself

Market

“Arrowhead Programs manages a diverse portfolio of professional liability, personal lines, commercial lines, public entity and specialty programs supported by over 100 well-capitalized insurance carriers. In most cases, the insurance carriers that support these programs have delegated underwriting and, in many instances, claims-handling authority These programs are generally distributed through a global network of independent agents and brokers, including Brown & Brown retail agents, and offer targeted products and services designed for businesses, individuals, specific industries, trade groups, professions, public entities, municipalities, and niche markets.”

Annual report 2025A · The company itself

Public sector

End markets

Market

“The Retail segment provides a broad range of insurance products and services to commercial, public and quasi-public entities, and to professional and individual customers, as well as non-insurance warranty services and products through our automobile and recreational vehicle dealer services ("F&I") businesses.”

Annual report 2025A · The company itself

Market

“Public Entity: Public entity programs range from providing fully insured programs to establishing risk retention insurance pools, and excess and facultative specific coverages, including administration of various insurance trusts for cities, counties, municipalities, school boards, special taxing districts and quasi-governmental agencies.”

Annual report 2025A · The company itself

Market

“Approximately 77% of the Retail segment’s commissions and fees revenue is commission based.”

Annual report 2025A · The company itself

Automation and robotics

Technology

DriverNegative impact: weakens

“A number of insurance companies directly sell insurance, primarily to individuals or small enterprises, and as a result do not pay commissions to third-party agents and brokers.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“Additionally, we use AI and robotic processing automation (“RPA”) in our business. We are using enterprise-managed AI tools to enhance productivity and operational efficiency, and we are actively exploring use-cases.”

Annual report 2025A · The company itself

Construction

End markets

Market

“Specialty: These programs include flood insurance, commercial difference-in-conditions (earthquake), all-risk commercial property, limited exposure captives, coastal property programs including wind, lender-placed solutions, sovereign native-American nations and parcel insurance.”

Annual report 2025A · The company itself

Market

“Approximately 77% of the Retail segment’s commissions and fees revenue is commission based.”

Annual report 2025A · The company itself

Chains in: Interest rates weakens, Housing market strengthens, Public investment and infrastructure strengthens, Business cycle and GDP growth strengthens, Reconstruction of Ukraine strengthens

Digitalisation

Technology

DriverPositive impact: strengthens

“Frequent technological changes, new products and services and evolving industry standards are influencing the insurance business. The internet, for example, is increasingly used to securely transmit benefits and related information to customers, operate our day-to-day activities, and to facilitate business-to-business information exchange and transactions.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“We are continuously taking steps to upgrade and expand our information systems capabilities, including how we electronically interact with our customers, vendors, insurance carriers and other intermediaries. Maintaining, protecting and enhancing these capabilities to keep pace with evolving industry and regulatory standards, and changing customer preferences, requires an ongoing commitment of significant resources.”

Annual report 2025A · The company itself

Chains in: Cybersecurity (products and services) strengthens, Public investment and infrastructure strengthens
Chains out: this strengthens IT consulting and public-sector IT

M&A and consolidation

Macro

StrategyPositive impact: strengthens

“Our growth strategy partially includes the acquisition of other insurance intermediaries and related businesses. Our ability to successfully identify suitable acquisition candidates, negotiate transactions on favorable terms, complete acquisitions, successfully integrate acquired businesses into our operations, including our recent acquisition of Accession, and expand into new markets requires us to implement and continuously improve our operations and our financial and management information systems.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“Our capital requirements to operate as an insurance intermediary are low, and we have been able to grow and invest in our business through a combination of cash that has been generated from operations, the disciplined use of debt and the issuance of equity as part of the purchase price consideration to acquire certain businesses.”

Annual report 2025A · The company itself

Agriculture and food production

End markets

Market

“Commercial Lines: Specific industries and market niches are served by our commercial programs including automotive aftermarket, professional and amateur sports, special events and the entertainment industry; commercial transportation and trucking; forestry; manufactured 6 housing; and workers’ compensation.”

Annual report 2025A · The company itself

Chains in: Grain and agricultural commodities mixed effect, Climate change and extreme weather weakens, Grocery retail and private label weakens

Cement and building materials

Raw materials and inputs

Market

“Significant lines of coverage and capabilities are: Property & Casualty Employee Benefits Personal Insurance Property Group Health Homeowners Casualty Voluntary Benefits Automobile Workers' Compensation Pharmacy Benefits Personal Excess Liability Surety Independent Retirement Flood and Excess Liability Aviation International Benefits Flood and Excess Flood Private Equity/Mergers & Acquisitions Employer Stop Loss Specialized Coverages Executive Liability Long-Term Care Group Excess Cyber Risk Multinational Property & Casualty - Capabilities Employee Benefits - Capabilities Specialties Analytics Benefit Design & Delivery Dealer Services Modeling Financial Strategy & Analytics Specialty Risk Solutions Risk Services Regulatory & Legislative Strategy Tribal Nations Alternative Risk/Captives Technology Services Total Rewards & Compensation Specialty Risk Solutions Population Health & Well-Being Strategic Non-Medical Solutions Private Equity/Mergers & Acquisitions No material part of our Retail segment is attributable to a single customer or a few customers.”

Annual report 2025A · The company itself

Chains in: Carbon tax and ETS prices weakens, Reconstruction of Ukraine strengthens

Hospitality and leisure

End markets

Market

“Commercial Lines: Specific industries and market niches are served by our commercial programs including automotive aftermarket, professional and amateur sports, special events and the entertainment industry; commercial transportation and trucking; forestry; manufactured 6 housing; and workers’ compensation.”

Annual report 2025A · The company itself

Chains in: Consumer spending strengthens

Premium consumers

End markets

Market

“The Retail segment provides a broad range of insurance products and services to commercial, public and quasi-public entities, and to professional and individual customers, as well as non-insurance warranty services and products through our automobile and recreational vehicle dealer services ("F&I") businesses.”

Annual report 2025A · The company itself

Chains in: Consumer spending strengthens

SMEs

End markets

Market

“Arrowhead Programs manages a diverse portfolio of professional liability, personal lines, commercial lines, public entity and specialty programs supported by over 100 well-capitalized insurance carriers. In most cases, the insurance carriers that support these programs have delegated underwriting and, in many instances, claims-handling authority These programs are generally distributed through a global network of independent agents and brokers, including Brown & Brown retail agents, and offer targeted products and services designed for businesses, individuals, specific industries, trade groups, professions, public entities, municipalities, and niche markets.”

Annual report 2025A · The company itself

Labour and wages

Raw materials and inputs

DriverNegative impact: weakens

“Our success depends on our ability to attract, retain and develop skilled and experienced personnel. There is significant competition within the insurance industry and from businesses outside the industry for exceptional employees, especially in key positions.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“Further, the rapid development of these technologies may require significant efforts to upskill or reskill existing employees.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“As we grow, including from the integration of employees and businesses acquired in connection with previous or future acquisitions, we may find it difficult to maintain important aspects of our corporate culture, which could negatively affect our profitability and/or our ability to retain and recruit people of the highest integrity and quality who are essential to our future success.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“Inflation can adversely affect us by increasing our costs, including salary costs.”

Annual report 2025A · The company itself

InputNegative impact: weakens

“Human Capital As of December 31, 2025, Brown & Brown employed 22,888 individuals worldwide.”

Annual report 2025A · The company itself

InputNegative impact: weakens

“Competition for skilled professionals remains intense, and employers are implementing new offerings to attract talent, including increasing compensation, enhancing health and wellness solutions, and providing in-office and remote work options. We may be unable to retain our employees if we do not offer employment terms that are competitive with the rest of the labor market.”

Annual report 2025A · The company itself

InputNegative impact: weakens

“Employee compensation and benefits expense as a percentage of total revenues was 49.7% for the year ended December 31, 2025 as compared to 50.1% for the year ended December 31, 2024, and increased 22.0%, or $529 million. This increase included $448 million of compensation costs related to acquisitions that had no comparable costs in the same period of 2024. Therefore, employee compensation and benefits expense attributable to those offices that existed in the same time periods of 2025 and 2024 increased by $81 million.”

Annual report 2025A · The company itself

InputNegative impact: weakens

“This underlying employee compensation and benefits expense increase was primarily related to: (i) an increase in staff costs attributable to new hires; (ii) the increased cost of health insurance; (iii) an increase in producer compensation associated with revenue growth and (iv) the year-over-year increase of approximately $12 million in the value of deferred compensation liabilities driven by changes in the market prices of our deferred compensation plan, with such amount substantially offset within other operating expenses as we hold assets to fund these liabilities.”

Annual report 2025A · The company itself

Financial regulation

Regulation

DriverNegative impact: weakens

“We are subject to a variety of continuously evolving and developing laws and regulations globally regarding privacy, data protection and data security, including those related to the collection, storage, retention, handling, use, processing, disclosure, cross-border transfer, destruction and security of personal data.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“For example, the European Union’s General Data Privacy Regulation (“GDPR”) requires companies to satisfy requirements regarding the handling of personal and sensitive data, including its processing, protection and the ability of persons whose data is stored to correct or delete such data about themselves. Failure to comply with GDPR requirements could result in penalties of up to 4% of worldwide revenue.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“Many statutory requirements, both in the United States and abroad, include obligations for companies to notify individuals, or the applicable regulatory authority, of security breaches involving certain personal information before we fully understand or appreciate the extent of the breach, which could result from breaches experienced by us or our vendors.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“The business practices and compensation arrangements of the insurance intermediary industry, including our practices and arrangements, are subject to uncertainty due to investigations by various governmental authorities. Many of our offices are parties to agreements with certain insurance companies, including agreements providing for potential payment of revenue-sharing commissions by insurance companies based primarily on the overall profitability of the aggregate business written with those insurance companies and/or additional factors such as retention ratios and the overall volume of business that an office or offices place with those insurance companies.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“Various state legislatures or 21 legislatures in the international jurisdictions in which we operate may adopt new laws addressing contingent commission arrangements, including laws prohibiting such arrangements, and addressing disclosure of such arrangements to insureds. Various state departments of insurance or other international regulators may also adopt new regulations addressing these matters which could adversely affect our results of operations.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“We conduct business throughout all of the United States of America and are subject to comprehensive regulation and supervision by government agencies in each of those states. The primary purpose of such regulation and supervision is to provide safeguards for policyholders rather than to protect the interests of our shareholders, and it is difficult to anticipate how changes in such regulation would be implemented and enforced.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“As a result, such regulation and supervision could reduce our profitability or growth by increasing compliance costs, technology compliance, restricting the products or services we may sell, the markets we may enter, the methods by which we may sell our products and services, or the prices we may charge for our services and the form of compensation we may accept from our customers, carriers and third parties.”

Annual report 2025A · The company itself

Insurance premiums and reinsurance

Raw materials and inputs

DriverMixed impact: mixed

“We derive significant revenue from commissions, but do not determine the insurance premiums on which our commissions are generally based. Commission levels generally follow the same trend as premium levels, as they are a percentage of the premiums paid by the insureds.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“Due to the cyclical nature of the insurance market and the impact of other market conditions on insurance premiums, commission levels may vary widely between financial reporting periods. An extended period of low or declining premium rates, generally known as a “soft” or “softening” market, generally leads to downward pressure on commission revenue and can have a material adverse impact on our commission revenue and operating margins.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“In addition, insurance carriers may seek to reduce their expenses by reducing the commission rates payable to insurance agents, brokers or intermediaries such as us. The reduction of these commission rates, along with general volatility and/or declines in premiums, may significantly undermine our profitability.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“Due to, among other things, potentially poor macroeconomic conditions, the inherent uncertainty of loss in our industry and changes in underwriting criteria due in part to the high loss ratios experienced by insurance companies, we estimate the amount of profit-sharing contingent commissions we have earned for policies we have bound and are effective. Further, we have no control over the ability of insurance companies to estimate loss reserves, which affects our ability to make profit-sharing calculations.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“Incentives and supplemental commissions are paid by insurance companies based upon the volume of business that we place with them and are generally paid over the course of the year. Any decrease in their payment to us could adversely affect our results of operations, profitability and our financial condition.”

Annual report 2025A · The company itself

InputNegative impact: weakens

“Our business, results of operations, financial condition and liquidity may be adversely affected if, in the future, our insurance coverage proves to be inadequate or unavailable, or if there is an increase in liabilities for which we self-insure. Our ability to obtain professional indemnity insurance in the amounts and with the deductibles we desire in the future may be adversely impacted by developments in the market for such insurance or our own claims experience.”

Annual report 2025A · The company itself

Business cycle and GDP growth

Macro

DriverNegative impact: weakens

“If economic conditions were to worsen, a number of negative effects on our business could result, including declines in insurable exposure units, declines in insurance premium rates, the financial insolvency of insurance companies, or the reduced ability of customers to pay. Also, if general economic conditions are poor, some of our customers may cease operations completely or be acquired by other companies, which could have an adverse effect on our results of operations and financial condition.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“If these customers are affected by poor economic conditions, but yet remain in existence, they may face liquidity problems or other financial difficulties that could result in delays or defaults in payments owed to us, which could have a significant adverse impact on our consolidated financial condition and results of operations.”

Annual report 2025A · The company itself

DriverMixed impact: mixed

“The volume of business from new and existing customers, fluctuations in insurable exposure units, changes in premium rate levels, changes in general economic and competitive conditions, a reduction of purchased limits, or the occurrence of catastrophic weather events all affect our revenues.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“Conversely, increasing costs of litigation settlements and awards could cause some customers to seek higher levels of insurance coverage.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“The Retail segment’s total commissions and fees increased 24.5% and the Organic Revenue growth rate was 2.8% for 2025. The Organic Revenue growth rate was driven by net new business written during the preceding twelve months and growth on renewals of existing customers.”

Annual report 2025A · The company itself

Chains out: this strengthens Global trade volumes, strengthens Construction

ESG and sustainability reporting

Regulation

DriverMixed impact: mixed

“There is continued and sometimes conflicting focus, including from governments, non-governmental organizations, regulators (including the SEC), investors and customers, on ESG issues such as environmental stewardship, climate change, greenhouse gas emissions, diversity and inclusion, human rights, racial justice and workplace conduct. Negative public perception, adverse publicity or negative comments in social media and other forums could damage our reputation if we do not, or are not perceived to, adequately or appropriately address any one or more of these issues.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“Laws and regulations related to ESG issues continue to evolve, including in the U.S., the U.K. and the EU. New laws and regulations may impose additional compliance or disclosure obligations on us, and we may face inconsistent or conflicting requirements across jurisdictions.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“In particular, heightened demand for, and scrutiny of, ESG-related strategies and advice has increased the risk that we could be perceived as, or accused of, making inaccurate or misleading statements, commonly referred to as “greenwashing,” or that we have otherwise run afoul of regulations.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“Certain investors have developed their own ESG ratings while others use third-party benchmarks or scores to measure a company’s ESG practices and make investment decisions or otherwise engage with us to influence our practices in these areas. Additionally, our customers may evaluate our ESG practices and/or request that we adopt certain ESG policies in order to work with us.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“New government regulations could also result in new or more stringent forms of ESG oversight and new mandatory and voluntary reporting, diligence and disclosure, such as the Corporate Sustainability Reporting Directive in the European Union.”

Annual report 2025A · The company itself

Climate change and extreme weather

Macro

DriverNegative impact: weakens

“Our business is exposed to various risks arising out of natural disasters, including earthquakes, hurricanes, fires, floods, tornadoes, droughts, extreme weather or other climate events. The occurrence of any of these events may cause a decrease to our profit-sharing contingent commissions, which are special revenue-sharing commissions paid by insurance companies based primarily upon the profitability of policies placed with such companies, generally during the prior year.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“The occurrence of natural disasters could also result in reduced underwriting capacity by insurance carriers, making it more difficult for us to place business, as well as cause us to incur operational challenges. If access to underwriting markets for certain lines of coverage becomes unavailable or difficult due to the impact of natural disasters, this may have a negative impact on our customers’ access to coverage and our ability to issue policies, which could negatively impact our business.”

Annual report 2025A · The company itself

InputNegative impact: weakens

“The Company also operates a write-your-own flood insurance carrier, Wright National Flood Insurance Company (“WNFIC”). WNFIC’s underwriting business consists of policies written pursuant to the National Flood Insurance Program (“NFIP”), the program administered by the Federal Emergency Management Agency (“FEMA”) to which premiums and underwriting exposure are ceded, and excess flood policies which are fully reinsured in the private market.”

Annual report 2025A · The company itself

InputNegative impact: weakens

“From time to time, we participate in captive insurance facilities for the purpose of facilitating additional underwriting capacity for our customers and to participate in underwriting results. While our underwriting risk through our participation in these facilities is limited, we may be subject to claims expenses associated with catastrophic weather events, such as those in the third quarter of 2022 associated with Hurricane Ian.”

Annual report 2025A · The company itself

Chains out: this weakens Agriculture and food production

Cybersecurity (products and services)

Technology

DriverNegative impact: weakens

“We have internal policies and controls governing the development, procurement, deployment, and use of AI and RPA by our employees designed to align with globally recognized AI principles, maintain trust with customers and protect us from cybersecurity threats, breaches of data privacy and intellectual property, errors and omissions liability and regulatory enforcement risk; however, our employees could violate these policies and they or external threat actors could circumvent our controls and expose us to such risks.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“A failure by the third parties to: (i) comply with service level agreements in a high quality and timely manner, particularly during periods of our peak demand for their services, (ii) maintain adequate internal controls that may impact our own financial reporting, or (iii) adequately maintain the confidentiality of any of our data or trade secrets or adequately protect or properly use other intellectual property to which they may have access, could result in economic, financial and/or reputational harm to us.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“We are responsible for maintaining the security and privacy of our customers’ confidential and proprietary information and the personal data of their employees. We have put in place administrative, physical, procedures and technological safeguards designed to protect the security and privacy of this information; however, we cannot guarantee that this information will not be improperly disclosed or accessed, or that the administrative, physical, procedures and technological safeguards are adequate to ensure that this information is timely disposed of or deleted in a manner compliant with such policies and applicable law or regulation.”

Annual report 2025A · The company itself

Chains in: Cyber attacks and IT security risk strengthens
Chains out: this strengthens Digitalisation

Inflation

Macro

DriverNegative impact: weakens

“Inflation can adversely affect us by increasing our costs, including salary costs.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“Commission revenues generally represent a percentage of the premium paid by an insured and are affected by fluctuations in both premium rate levels charged by insurance companies and the insureds’ underlying “insurable exposure units,” which are units that insurance companies use to measure or express insurance exposed to risk (such as property values, sales or payroll levels) to determine what premium to charge the insured.”

Annual report 2025A · The company itself

DriverMixed impact: mixed

“For example, higher levels of inflation, an increase in the value of insurable exposure units or a general decline in economic activity, could increase or decrease the value of insurable exposure units.”

Annual report 2025A · The company itself

Chains out: this weakens Consumer spending, strengthens Interest rates

Interest rates

Macro

DriverNegative impact: weakens

“As of December 31, 2025, our total debt was $7,613 million.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“While moderate inflation generally benefits our industry by increasing insurable asset values, significant inflation is often accompanied by higher interest rates, which can have negative effects on the global economy.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“The failure of any lender under our revolving credit facility (which matures in 2026) (the “Revolving Credit Facility”) could adversely affect our ability to borrow on that facility, which over time could negatively impact our ability to consummate significant acquisitions or make other significant capital expenditures. Tightening conditions in the credit markets in future years could adversely affect the availability and terms of future borrowings or renewals or refinancing.”

Annual report 2025A · The company itself

Chains in: Public debt and fiscal policy strengthens, Inflation strengthens
Chains out: this weakens Construction, weakens Real estate, weakens Wind power, weakens Housing market, weakens Office and commercial property, weakens Residential rental, weakens Residential construction

Consumer spending

Macro

DriverMixed impact: mixed

“The volume of business from new and existing customers, fluctuations in insurable exposure units, changes in premium rate levels, changes in general economic and competitive conditions, a reduction of purchased limits, or the occurrence of catastrophic weather events all affect our revenues.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“The Retail segment’s total commissions and fees increased 24.5% and the Organic Revenue growth rate was 2.8% for 2025. The Organic Revenue growth rate was driven by net new business written during the preceding twelve months and growth on renewals of existing customers.”

Annual report 2025A · The company itself

Chains in: Inflation weakens
Chains out: this strengthens Retail, strengthens Hospitality and leisure, strengthens Premium consumers, strengthens Grocery retail and private label

Cyber attacks and IT security risk

Macro

DriverNegative impact: weakens

“A CYBERSECURITY ATTACK, OR ANY OTHER INTERRUPTION IN INFORMATION TECHNOLOGY AND/OR DATA SECURITY THAT MAY IMPACT OUR OPERATIONS OR THE OPERATIONS OF THIRD PARTIES THAT SUPPORT US, COULD ADVERSELY AFFECT OUR BUSINESS, FINANCIAL CONDITION AND REPUTATION. We rely on information technology and third-party vendors to provide effective and efficient service to our customers, process claims, and timely and accurately report information to carriers, which often involves secure processing of confidential, sensitive, proprietary and other types of information.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“Cybersecurity breaches of any of the systems we rely on may result from circumvention of security systems, denial-of-service attacks or other cyber-attacks, software bugs, malicious or destructive code, hacking, social engineering attacks (including “phishing” attacks, business email compromise and digital or telephonic impersonation), computer viruses, ransomware, malware, employee or insider error or threats, malfeasance, social engineering, physical breaches or other actions, any of which could expose us to unauthorized access, exfiltration, manipulation, corruption, loss or 13 disclosure of proprietary, customer, employee or other data, the inability to render services due to system outages or other business disruptions, regulatory action and scrutiny, monetary and reputational damages and significant increases in compliance costs.”

Annual report 2025A · The company itself

Chains out: this strengthens Cybersecurity (products and services)

AI regulation

Regulation

DriverNegative impact: weakens

“We also expect to be subject to a variety of laws and regulations governing AI and RPA, such as the EU AI Act, which was enacted in August 2024. These laws and regulations are still evolving, and while we are assessing how regulators may apply existing consumer protection, data protection and other similar laws to AI, there is uncertainty regarding the scope of new laws and how existing laws will apply.”

Annual report 2025A · The company itself

IT operations and cloud

Raw materials and inputs

DriverNegative impact: weakens

“A failure by the third parties to: (i) comply with service level agreements in a high quality and timely manner, particularly during periods of our peak demand for their services, (ii) maintain adequate internal controls that may impact our own financial reporting, or (iii) adequately maintain the confidentiality of any of our data or trade secrets or adequately protect or properly use other intellectual property to which they may have access, could result in economic, financial and/or reputational harm to us.”

Annual report 2025A · The company itself

InputNegative impact: weakens

“We rely on a large number of vendors and other third parties to provide services, data and information such as technology, information security, funds transfers, business process management, and administration and support functions that are critical to the operations of our business. These third parties include agents and other brokers and intermediaries, insurance markets, data providers, payroll service providers, software and system vendors, health plan providers, custodians, risk modeling providers, and providers of human resource functions.”

Annual report 2025A · The company itself

InputNegative impact: weakens

“Other operating expenses for 2025 increased $249 million, or 35.1%, from the same period of 2024. This change includes: (i) $161 million of other operating expenses related to acquisitions that had no comparable costs in the same period of 2024; (ii) $113 million of Acquisition/Integration Costs that had no comparable costs in the same period of 2024; and (iii) increased information technology-related costs, partially offset by (iv) lower claims costs within our captives and (v) the year-over-year decrease of approximately $12 million in the value of assets held to fund the associated liabilities within our deferred compensation plan, which was substantially offset within employee compensation and benefits, as noted above.”

Annual report 2025A · The company itself

E-commerce

Technology

DriverNegative impact: weakens

“In addition, internet and startup technology companies continue to be a source for direct placement of personal lines or small business insurance.”

Annual report 2025A · The company itself

Equity and capital markets

Macro

DriverNegative impact: weakens

“The failure of any lender under our revolving credit facility (which matures in 2026) (the “Revolving Credit Facility”) could adversely affect our ability to borrow on that facility, which over time could negatively impact our ability to consummate significant acquisitions or make other significant capital expenditures. Tightening conditions in the credit markets in future years could adversely affect the availability and terms of future borrowings or renewals or refinancing.”

Annual report 2025A · The company itself

EU climate and energy policy

Regulation

DriverNegative impact: weakens

“Also, as climate change issues become more prevalent, governments are beginning to respond to these issues. This increasing governmental focus on climate change may result in new environmental regulations, new or enhanced reporting, diligence or disclosure rules that may negatively affect us and our customers and could expand the nature, scope, and complexity of matters that we are required to control, assess, and report.”

Annual report 2025A · The company itself

Chains out: this strengthens Circular economy and recycling, strengthens Energy efficiency

Labour regulation

Regulation

DriverNegative impact: weakens

“We have completed several acquisitions that have introduced us to various new geographic markets, subjecting us to additional non-U.S. laws, regulations and policies which did not previously apply to us. These laws and regulations are complex, change frequently, have become more stringent over time, could increase our cost of doing business, and could result in conflicting legal requirements.”

Annual report 2025A · The company itself

China

Geography

Geography

“Outside of the United States we have retail operations based in Bermuda, Canada, Cayman Islands, India, the Netherlands, Republic of Ireland and the United Kingdom, and Specialty Distribution operations in Belgium, Canada, France, Germany, Hong Kong, Italy, Malaysia, the Netherlands, Singapore, United Arab Emirates and the United Kingdom.”

Annual report 2025A · The company itself

Geography

“We have substantial operations in the United Kingdom, as well as operations in Belgium, Bermuda, Canada, Cayman Islands, France, Germany, Hong Kong, India, Italy, Malaysia, the Netherlands, Republic of Ireland, Singapore and United Arab Emirates.”

Annual report 2025A · The company itself

Europe

Geography

Geography

“Outside of the United States we have retail operations based in Bermuda, Canada, Cayman Islands, India, the Netherlands, Republic of Ireland and the United Kingdom, and Specialty Distribution operations in Belgium, Canada, France, Germany, Hong Kong, Italy, Malaysia, the Netherlands, Singapore, United Arab Emirates and the United Kingdom.”

Annual report 2025A · The company itself

Geography

“We have substantial operations in the United Kingdom, as well as operations in Belgium, Bermuda, Canada, Cayman Islands, France, Germany, Hong Kong, India, Italy, Malaysia, the Netherlands, Republic of Ireland, Singapore and United Arab Emirates.”

Annual report 2025A · The company itself

Asia and emerging markets

Geography

Geography

“We have substantial operations in the United Kingdom, as well as operations in Belgium, Bermuda, Canada, Cayman Islands, France, Germany, Hong Kong, India, Italy, Malaysia, the Netherlands, Republic of Ireland, Singapore and United Arab Emirates.”

Annual report 2025A · The company itself

Currency exposure

Macro

DriverNegative impact: weakens

“The majority of our international operations do not have material transactions in currencies other than their functional currency which would expose the Company to transactional currency rate risk. We are subject to translation exchange rate risk because we have businesses operating outside of the U.S. in the following functional currencies: British pounds, Canadian dollar and euros and, to a lesser extent, other currencies.”

Annual report 2025A · The company itself

Hybrid work and office use

Macro

DriverNegative impact: weakens

“Remote and hybrid work arrangements may also negatively impact our ability to maintain our culture.”

Annual report 2025A · The company itself

Chains out: this weakens Office and commercial property

Nordics

Geography

Geography

“Outside of the United States we have retail operations based in Bermuda, Canada, Cayman Islands, India, the Netherlands, Republic of Ireland and the United Kingdom, and Specialty Distribution operations in Belgium, Canada, France, Germany, Hong Kong, Italy, Malaysia, the Netherlands, Singapore, United Arab Emirates and the United Kingdom.”

Annual report 2025A · The company itself

Tariffs and trade policy

Macro

DriverNegative impact: weakens

“Renewal business was impacted by timing of certain nonrecurring revenue items, slowing rate increases, rate decreases for certain lines of coverage, certain adjustments to incentive commissions and a regulatory change for one of our UK businesses.”

Annual report 2025A · The company itself

Chains in: Geopolitical uncertainty strengthens
Chains out: this weakens Global trade volumes

United States

Geography

Geography

“The following table summarizes (i) the commissions and fees generated by each of our reportable operating segments for 2025, 2024, and 2023 and (ii) the percentage of our total commissions and fees represented by each segment for each such period: (in millions, except percentages) 2025 % 2024 % 2023 % Retail segment $ 3,386 58.7 % $ 2,720 57.8 % $ 2,503 59.6 % Specialty distribution segment 2,379 41.3 % 1,985 42.2 % 1,699 40.5 % Other (2 ) (— )% — (— )% (3 ) (0.1 )% Total $ 5,763 100.0 % $ 4,705 100.0 % $ 4,199 100.0 % The majority of our operations are in the United States. Outside of the United States we have retail operations based in Bermuda, Canada, Cayman Islands, India, the Netherlands, Republic of Ireland and the United Kingdom, and Specialty Distribution operations in Belgium, Canada, France, Germany, Hong Kong, Italy, Malaysia, the Netherlands, Singapore, United Arab Emirates and the United Kingdom.”

Annual report 2025A · The company itself

Chains in: USD vs DKK/EUR mixed effect

Competitors mentioned in the report

No named competitors in the report.

Financial figures

Revenue
latest fiscal year
5.9 bn USD
Revenue growth
vs. the year before, same method
22.8 %
EBITDA
reported by the company
N/A
Net debt
debt incl. leasing minus cash
6.84 bn USD
Diluted EPS
per share
3.16 USD

Source: 10-K (SEC) A. See the report

Criteria

Profit✓
Growing✓
Healthy balance sheetN/A

Only the criteria that can be computed from financial statements on this page. The remaining criteria (such as price and dividend) need a share price and are in the analysis.

Figures are in the report's currency (USD), not converted to DKK. Quotes are shown as the company's own words in English.

This page describes what the company itself writes. It isn't an assessment and isn't a recommendation. Run an analysis to see how the company connects to your view.