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Wulff-Yhtiöt Oyj

Sector unknown·WUF1V · Nasdaq Helsinki·Fiscal year to 31/12/2025

DigitalisationAutomation and roboticsLabour and wagesElectricityBusiness cycle and GDP growth

Exposure profile

Raw materials and inputsMacroTechnologyRegulationEnd marketsGeography
Raw materials and inputs Labour and wages, Electricity, Packaging
Macro Business cycle and GDP growth, Employment, M&A and consolidation, Geopolitical uncertainty
Technology Digitalisation, Automation and robotics, Artificial intelligence, Energy efficiency
Regulation Circular economy and recycling, Carbon tax and ETS prices, ESG and sustainability reporting, EU climate and energy policy
End markets Consumer preference shifts, Retail, Electric vehicles and EV batteries
Geography Ageing population, Denmark, Nordics, China

Derived from what the company itself writes. Empty directions mean the report doesn't mention themes of that type.

In their own words

Grouped by theme, from the management review in the annual report. A · The company itself is a verbatim quote, B · From the report is without a verified quote.

M&A and consolidation

Macro

DriverNegative impact: weakens

“The sector has seen strong consolidation for several years. Larger players are increasing their market share and competition in the sector is intensifying.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“There are many small companies in the industry and it is consolidating.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“Growth in line with the group’s strategy Acquisitions once again increased the size and customer base of Wulff Accounting. Four acquisitions were made during 2025: Hämeen TiliDiili Oy in January, Convido Ab Oy in February, Tilitoimisto Lahti Oy in July, and Tiliteema Oy in December.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“The growth is accelerated by M&A, especially in Wulff’s accounting business.”

Annual report 2025A · The company itself

Digitalisation

Technology

DriverPositive impact: strengthens

“The operating environment, where organizations are challenged to change more and more rapidly as a result of changes in technology, competition, and customer behavior, increases the importance of consulting.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“The accounting firm sector, which is undergoing transformation, is developing driven by digitalization and automation. The accounting firm market is estimated to grow by 3–7% annually. Automation and artificial intelligence help with basic accounting routines and the importance of advisory services and consulting is growing.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“Digital ordering channels and automation are developing rapidly. Artificial intelligence is reshaping everyday life, the content of work, and the structures of workplaces in ways that are still unpredictable.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“Digitalisation and AI bring efficiency to the industry.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“We are now focusing on developing our digital capabilities, improving operational efficiency in the logistics chain, and renewing our product assortment with sustainability in mind.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“The popularity of refill services is growing Wulff’s MiniBar in Finland and Cabinet Service in Scandinavia combine a smart filling service with a customerspecific selection. Automation brings efficiency and certainty to customers’ everyday lives. The growing demand for filling services also reflects customers’ desire to centralize and streamline their procurement.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“Wulff’s competitive advantage is personal expert service combined with digitalization and its development. Wulff’s experts know their customers, their business operations, everyday life and the specific features of different industries.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“In 2026, we have good opportunities to improve the profitability of the entire Group by harmonizing operating models and utilizing data and artificial intelligence in business development.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“The strategy focuses on continuous improvement of the customer experience, utilization of technology, sustainable growth and considered acquisitions that support the strategy.”

Annual report 2025A · The company itself

Market

“Visma, a developer of cloud-based SaaS software, is known in Finland for its electronic signature program Visma Sign, cloud-based financial management software for the private and public sectors, and Wilma, developed for communication between schools and homes. The products developed by the multinational company affect the operations of two million customers every day.”

Annual report 2025A · The company itself

Chains in: Cybersecurity (products and services) strengthens, Public investment and infrastructure strengthens
Chains out: this strengthens IT consulting and public-sector IT

Labour and wages

Raw materials and inputs

DriverNegative impact: weakens

“As the population ages and experienced experts leave the sector, the systematic development of competence, knowledge transfer, and training of new experts play a decisive role in building success.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“Internationalization supporting the availability of future labor In 2025, Wulff Works prepared to launch international recruitment from Romania and the Philippines. The aim is to ensure the availability of skilled labor, especially in industries where domestic supply is insufficient, and to carry out up to 100 international recruitments already in 2026.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“Growth is sought especially in the company’s Worklife Services Segment. The company’s staff leasing and consulting businesses have strong potential for robust organic growth.”

Annual report 2025A · The company itself

Market

“Worklife Services were the key driver of growth in 2025. Wulff Works’ staff leasing services grew organically in line with expectations, and the role of personnel services in the Group’s net sales is increasing systematically. In 2025, it already accounted for more than one quarter of the Group’s net sales.”

Annual report 2025A · The company itself

Market

“Our offering also includes specialist, managerial and executive-level recruitment and executive search, physician staff leasing services, employment and employability services, as well as consulting, coaching and regional development services.”

Annual report 2025A · The company itself

Market

“Worklife Services segment’s net sales increased by 89.4% and totalled EUR 46.8 million (24.7). Wulff Works’ staff leasing net sales, EUR 32.5 million (14.9), increased organically both in growth centers and due to expansion into new locations.”

Annual report 2025A · The company itself

Market

“We are pleased with the profitable growth in the Worklife Services Segment: Wulff Works’ staff leasing business grew wonderfully in line with expectations and already accounts for more than a quarter of the Group’s net sales.”

Annual report 2025A · The company itself

Market

“The strengthening of our service businesses improves Wulff’s predictability and responds to customers’ growing need to procure flexible services that can quickly adapt to changing situations.”

Annual report 2025A · The company itself

Artificial intelligence

Technology

DriverPositive impact: strengthens

“Digital ordering channels and automation are developing rapidly. Artificial intelligence is reshaping everyday life, the content of work, and the structures of workplaces in ways that are still unpredictable.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“In addition, megatrends, for example green transition, sustainability, digitalization and artificial intelligence, the sharing economy and the aging of the population, affect the market change.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“Digitalisation and AI bring efficiency to the industry.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“In 2026, we have good opportunities to improve the profitability of the entire Group by harmonizing operating models and utilizing data and artificial intelligence in business development.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“The strategy focuses on continuous improvement of the customer experience, utilization of technology, sustainable growth and considered acquisitions that support the strategy.”

Annual report 2025A · The company itself

Chains out: this strengthens Data centres, strengthens Semiconductors and electronic components, strengthens Semiconductor industry

Circular economy and recycling

Regulation

DriverPositive impact: strengthens

“For example, the use of recycled and environmentally friendly materials will become standard in the future.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“In 2025, the company continued its stable growth, and net sales developed as expected. The demand for recycled Moving towards more sustainable operations: nearly 70% of the equipment delivered consists of recycled products. The share of circular economy equipment was nearly 70% of all equipment sold The development of the printing market is driven by sustainability and data security.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“Thanks to Wulff’s expertise, our customers can make their procurement more sustainable, concretely and measurably. For example, we help optimize orders and deliveries so that transport causes as few real emissions as possible. When customers can monitor the percentage of responsibility in their own procurement, you can easily make your product range more sustainable.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“The product range is being developed with the aim of significantly increasing the share of products made from recycled and renewable materials and products that last longer in use. We are also investing in the development of solutions that support refilling systems and recycling services. When renewing the range, we are emphasizing environmental certifications for products and the lowest possible relative greenhouse gas emissions. The goal for the strategy period is that the share of environmentally certified products will increase to 60 percent of sales by 2030.”

Annual report 2025A · The company itself

Chains in: EU climate and energy policy strengthens

Automation and robotics

Technology

DriverPositive impact: strengthens

“The operating environment, where organizations are challenged to change more and more rapidly as a result of changes in technology, competition, and customer behavior, increases the importance of consulting.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“The accounting firm sector, which is undergoing transformation, is developing driven by digitalization and automation. The accounting firm market is estimated to grow by 3–7% annually. Automation and artificial intelligence help with basic accounting routines and the importance of advisory services and consulting is growing.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“The popularity of refill services is growing Wulff’s MiniBar in Finland and Cabinet Service in Scandinavia combine a smart filling service with a customerspecific selection. Automation brings efficiency and certainty to customers’ everyday lives. The growing demand for filling services also reflects customers’ desire to centralize and streamline their procurement.”

Annual report 2025A · The company itself

Consumer preference shifts

End markets

DriverPositive impact: strengthens

“Sustainability is becoming an increasingly integral part of commercial decision-making: our customers expect solutions that support their own sustainability goals.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“In specialist fields and knowledge work, for example, refreshments and ergonomic products are emphasized, which support alertness and coping at work and make the workplace more attractive than a home office. That is why high-quality coffees, teas, refreshments and snacks, among others, are increasing their share of Wulff’s sales. The appreciation of well-being is also reflected in the snack selections: Wulff’s FruitBar, which delivers fruit directly to the workplace, is constantly growing in popularity.”

Annual report 2025A · The company itself

StrategyPositive impact: strengthens

“Wulff believes that this target will be achieved through profitable growth, with a strong focus on customer experience, humanity, and sustainability as the key drivers of operational development.”

Annual report 2025A · The company itself

Chains out: this mixed effect Beer and beverages

Healthcare and hospitals

End markets

Market

“Wulff offers a high-quality selection of different work environment solutions. The filling service model makes everyday life easier, helping with procurement of for example snacks, office supplies and property consumables.”

Annual report 2025A · The company itself

Market

“Wulff Doctors is the solution for doctor availability Wulff Doctors brings a new alternative for staff leasing of doctors to the market. The service responds to the growing demand for healthcare experts and focuses, in particular, on high-quality customer experience, responsibility and an employee-oriented operating model.”

Annual report 2025A · The company itself

Market

“The company understands the specific requirements of different industries and can offer tailored solutions for sectors such as logistics, healthcare, and property management.”

Annual report 2025A · The company itself

Chains in: Ageing population strengthens, GLP-1 and obesity treatment mixed effect

Retail

End markets

DriverNegative impact: weakens

“The uncertainty of the economic situation and consumer caution continue in the Nordic countries. Retailers, in particular, are still cautious about inventory, which affects demand in this customer segment.”

Annual report 2025A · The company itself

Market

“Wulff offers a high-quality selection of different work environment solutions. The filling service model makes everyday life easier, helping with procurement of for example snacks, office supplies and property consumables.”

Annual report 2025A · The company itself

Market

“The Worklife Services segment includes staff leasing services, accounting services, consulting services, exhibition, event, and space design services both internationally and domestically, as well as solutions and services for office and professional printing and document management.”

Annual report 2025A · The company itself

Chains in: Consumer spending strengthens

SMEs

End markets

Market

“Widely diverse clients from different industries Wulff Accountings’ clients include both small and medium-sized companies and large, listed companies. Our clientele includes limited liability companies, limited partnerships, general partnerships, sole traders and freelancers, as well as associations and foundations. The industries strongly represented include lawyers, veterinarians, dentists, ICT, the construction industry and investment companies.”

Annual report 2025A · The company itself

Market

“The Worklife Services segment includes staff leasing services, accounting services, consulting services, exhibition, event, and space design services both internationally and domestically, as well as solutions and services for office and professional printing and document management.”

Annual report 2025A · The company itself

Market

“Personal service and solution-oriented sales expertise will continue to be our key competitive advantage: they ensure that the renewal of the product range and the development of digital capabilities are seen by the customer as better service and smoother transactions.”

Annual report 2025A · The company itself

Hospitality and leisure

End markets

Market

“Wulff Entre’s, which specializes in the event industry, net sales, EUR 3.9 million, were on the same level as the comparison period.”

Annual report 2025A · The company itself

Market

“The Worklife Services segment includes staff leasing services, accounting services, consulting services, exhibition, event, and space design services both internationally and domestically, as well as solutions and services for office and professional printing and document management.”

Annual report 2025A · The company itself

Chains in: Consumer spending strengthens

Agriculture and food production

End markets

Market

“Wulff is an expert partner also in production solutions, such as industrial packaging material and in protective products important for the care sector.”

Annual report 2025A · The company itself

Chains in: Grain and agricultural commodities mixed effect, Climate change and extreme weather weakens, Grocery retail and private label weakens

Construction

End markets

Market

“It offers a comprehensive range of practical work tasks in various industries in Finland, from diverse field and production work to services, customer service, and logistics.”

Annual report 2025A · The company itself

Chains in: Interest rates weakens, Housing market strengthens, Public investment and infrastructure strengthens, Business cycle and GDP growth strengthens, Reconstruction of Ukraine strengthens

Cybersecurity (products and services)

Technology

Market

“High-quality data security throughout the device’s life cycle Canon’s cutting-edge technologies and services have been recognized for their data security capabilities by the prestigious research and analytics houses IDC (International Data Corporation) and Quocirca. Canon’s solutions secure the entire printing environment, from devices and documents to data processing, throughout the device’s life cycle.”

Annual report 2025A · The company itself

Chains in: Cyber attacks and IT security risk strengthens
Chains out: this strengthens Digitalisation

E-commerce

Technology

Market

“Future growth is sought, in particular, from joint stands at international exhibitions, which currently account for about 90% of its net sales and in which Wulff Entre has strong expertise and years of experience.”

Annual report 2025A · The company itself

Education

End markets

Market

“The Worklife Services segment includes staff leasing services, accounting services, consulting services, exhibition, event, and space design services both internationally and domestically, as well as solutions and services for office and professional printing and document management.”

Annual report 2025A · The company itself

Electrification

Technology

StrategyPositive impact: strengthens

“In 2025, the car policy was updated to favor electric cars, so that face-to-face customer visits can be carried out more often in a low-emission manner and transportation emissions will be reduced.”

Annual report 2025A · The company itself

Chains out: this strengthens Electricity, strengthens Power grid expansion, strengthens Copper

Energy efficiency

Technology

StrategyPositive impact: strengthens

“We are now focusing on developing our digital capabilities, improving operational efficiency in the logistics chain, and renewing our product assortment with sustainability in mind.”

Annual report 2025A · The company itself

Chains in: Carbon tax and ETS prices strengthens, EU climate and energy policy strengthens

EU climate and energy policy

Regulation

StrategyPositive impact: strengthens

“Key focus areas include developing digital capabilities, improving the operational efficiency of the logistics chain, and assortment work: renewal, refinement and strengthening the sustainability perspective.”

Annual report 2025A · The company itself

Chains out: this strengthens Circular economy and recycling, strengthens Energy efficiency

Industrial manufacturing

End markets

Market

“It offers a comprehensive range of practical work tasks in various industries in Finland, from diverse field and production work to services, customer service, and logistics.”

Annual report 2025A · The company itself

IT operations and cloud

Raw materials and inputs

Market

“Visma, a developer of cloud-based SaaS software, is known in Finland for its electronic signature program Visma Sign, cloud-based financial management software for the private and public sectors, and Wilma, developed for communication between schools and homes. The products developed by the multinational company affect the operations of two million customers every day.”

Annual report 2025A · The company itself

Media and entertainment

End markets

Market

“The Worklife Services segment includes staff leasing services, accounting services, consulting services, exhibition, event, and space design services both internationally and domestically, as well as solutions and services for office and professional printing and document management.”

Annual report 2025A · The company itself

Real estate

End markets

Market

“The company understands the specific requirements of different industries and can offer tailored solutions for sectors such as logistics, healthcare, and property management.”

Annual report 2025A · The company itself

Chains in: Interest rates weakens

Shipping and logistics

End markets

Market

“The company understands the specific requirements of different industries and can offer tailored solutions for sectors such as logistics, healthcare, and property management.”

Annual report 2025A · The company itself

Chains in: Carbon tax and ETS prices weakens, Global trade volumes strengthens, Fuel strengthens

Subscription models

Technology

Market

“Wulff Easy Print, launched last year – a fixed-price Canon printing and scanning solution as a service – sold well.”

Annual report 2025A · The company itself

Business cycle and GDP growth

Macro

DriverNegative impact: weakens

“In the Products for Work Environments business, the focus is on profitability and renewal In the Products for Work Environments segment, economic and geopolitical uncertainty affected demand, particularly in Finland.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“In 2025, Wulff Works established its position as one of the most energetic and fastest growing operators in the Finnish personnel services market. The foundation built during the first year of operation enabled over 30% organic growth in all areas.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“The staff leasing market has been changing in recent years, and for example, in 2023 the entire market decreased by 5%. The general decline in the number of employees in Finland has also affected the general demand for temporary workers.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“As the economy starts to grow, the demand for staff leasing and recruitment services will increase.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“Operating model and expertise meet a changing market The exhibition and event industry has slowly recovered after the pandemic, and at the same time, it is noticeable that the market and its dynamics have changed.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“The general economic and market development and the employment rate have a significant impact on the demand for products and services.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“Measured in numbers, our goal is clear and explicitly measurable: to double our net sales by 2030.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“Sales of more traditional workplace products and services followed the general economic and employment situation, decreasing from the comparison period.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“The demand for Wulff’s products and services is essentially influenced by the general development of the economy and the market, as well as the employment rate.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“The growth of the staff leasing market correlates with the general GDP development.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“Accountancy business is a defensive, steadily growing and profitable industry, regardless of economic cycles.”

Annual report 2025A · The company itself

Chains out: this strengthens Global trade volumes, strengthens Construction

Employment

Macro

DriverNegative impact: weakens

“The staff leasing market has been changing in recent years, and for example, in 2023 the entire market decreased by 5%. The general decline in the number of employees in Finland has also affected the general demand for temporary workers.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“The general economic and market development and the employment rate have a significant impact on the demand for products and services.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“Sales of more traditional workplace products and services followed the general economic and employment situation, decreasing from the comparison period.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“The demand for Wulff’s products and services is essentially influenced by the general development of the economy and the market, as well as the employment rate.”

Annual report 2025A · The company itself

Consumer spending

Macro

DriverPositive impact: strengthens

“Companies have a growing need to stand out in the future, and when face-to-face meetings are organized, they are invested in. Events are expected to be impactful, responsible and have measurable benefits.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“The right products, at the right time A growing trend in Nordic companies is to invest in work environments where people feel comfortable and can do their work well. In specialist fields and knowledge work, for example, refreshments and ergonomic products are emphasized, which support alertness and coping at work and make the workplace more attractive than a home office.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“In January—December 2025, the sales of coffee, snacks, school accessories, ergonomic products and health products increased.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“The uncertainty of the economic situation and consumer caution continue in the Nordic countries. Retailers, in particular, are still cautious about inventory, which affects demand in this customer segment.”

Annual report 2025A · The company itself

Chains in: Inflation weakens
Chains out: this strengthens Retail, strengthens Hospitality and leisure, strengthens Premium consumers, strengthens Grocery retail and private label

Ageing population

Geography

DriverPositive impact: strengthens

“Megatrends such as the aging population, skills shortages and the spread of innovative forms of work support Wulff Works’ growth.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“As the population ages and experienced experts leave the sector, the systematic development of competence, knowledge transfer, and training of new experts play a decisive role in building success.”

Annual report 2025A · The company itself

DriverPositive impact: strengthens

“In addition, megatrends, for example green transition, sustainability, digitalization and artificial intelligence, the sharing economy and the aging of the population, affect the market change.”

Annual report 2025A · The company itself

Chains out: this strengthens Healthcare and hospitals, strengthens Medical devices, strengthens Hearing aids and hearing care

Geopolitical uncertainty

Macro

DriverNegative impact: weakens

“In the Products for Work Environments business, the focus is on profitability and renewal In the Products for Work Environments segment, economic and geopolitical uncertainty affected demand, particularly in Finland.”

Annual report 2025A · The company itself

DriverNegative impact: weakens

“Geopolitical tensions and conflicts, growing protectionism as well as extreme weather phenomena and the expansion of the climate crisis, can affect product prices, availability, and the strength of inflationary trends through higher costs of energy commodities and logistics.”

Annual report 2025A · The company itself

Chains out: this strengthens Defence budgets, strengthens Energy security, strengthens Tariffs and trade policy, weakens Global trade volumes, strengthens Sea freight and freight rates, weakens Reconstruction of Ukraine

Carbon tax and ETS prices

Regulation

DriverNegative impact: weakens

“In addition to procurement, the company pays a lot of attention to energy efficiency. From the perspective of the company’s responsibility strategy, it is important that Wulff’s logistics are managed as responsibly as possible. Wulff’s transport is handled by Posti, whose transports to Wulff are currently 100% CO₂-compensated.”

Annual report 2025A · The company itself

Chains out: this weakens Shipping and logistics, strengthens Energy efficiency, weakens Cement and building materials

Climate change and extreme weather

Macro

DriverNegative impact: weakens

“Geopolitical tensions and conflicts, growing protectionism as well as extreme weather phenomena and the expansion of the climate crisis, can affect product prices, availability, and the strength of inflationary trends through higher costs of energy commodities and logistics.”

Annual report 2025A · The company itself

Chains out: this weakens Agriculture and food production

Currency exposure

Macro

DriverNegative impact: weakens

“Changes in exchange rates affect the group’s net profit and balance sheet.”

Annual report 2025A · The company itself

Electricity

Raw materials and inputs

DriverNegative impact: weakens

“Geopolitical tensions and conflicts, growing protectionism as well as extreme weather phenomena and the expansion of the climate crisis, can affect product prices, availability, and the strength of inflationary trends through higher costs of energy commodities and logistics.”

Annual report 2025A · The company itself

Chains in: Data centres strengthens, Electrification strengthens
Chains out: this strengthens Power grid expansion

ESG and sustainability reporting

Regulation

DriverPositive impact: strengthens

“Wulff is particularly pleased that sustainability is increasingly influencing companies’ decisions, both in choosing partners and in the specific procurement of individual products.”

Annual report 2025A · The company itself

Hybrid work and office use

Macro

DriverPositive impact: strengthens

“In addition, the services scale to customer needs: in the era of hybrid work, Canon Business Center’s solutions enable document management from anywhere, including remotely.”

Annual report 2025A · The company itself

Chains out: this weakens Office and commercial property

Inflation

Macro

DriverNegative impact: weakens

“The development of global and local economies is affected by rising prices and monetary policy decisions aimed at taming inflation.”

Annual report 2025A · The company itself

Chains out: this weakens Consumer spending, strengthens Interest rates

Interest rates

Macro

DriverNegative impact: weakens

“The development of global and local economies is affected by rising prices and monetary policy decisions aimed at taming inflation.”

Annual report 2025A · The company itself

Chains in: Public debt and fiscal policy strengthens, Inflation strengthens
Chains out: this weakens Construction, weakens Real estate, weakens Wind power, weakens Housing market, weakens Office and commercial property, weakens Residential rental, weakens Residential construction

Denmark

Geography

Geography

“In the Products for Work Environments business, the focus is on profitability and renewal In the Products for Work Environments segment, economic and geopolitical uncertainty affected demand, particularly in Finland.”

Annual report 2025A · The company itself

Geography

“The acquisitions strengthened Wulff’s position in Kanta-Häme, Ostrobothnia and Southwest Finland and brought Wulff a total of 1,400 new customers, over 40 professionals and increased the annual accounting firm net sales by approximately EUR 4 million.”

Annual report 2025A · The company itself

Geography

“Wulff Accounting serves customers nationwide We already operate in 12 locations: Espoo, Hyvinkää, Hämeenlinna, Maalahti, Mariehamn, Mustasaari, Nivala, Porvoo, Raahe, Sipoo, Tampere, and Turku.”

Annual report 2025A · The company itself

Geography

“The headquarters of the Wulff Group are located in Espoo, Finland. Its logistics centres support the company’s Products for Work Environments business operations.”

Annual report 2025A · The company itself

Geography

“Economic and geopolitical uncertainty was felt in demand for the Products for Work Environments Segment, especially in Finland. In Scandinavia, market caution was less pronounced.”

Annual report 2025A · The company itself

Geography

“The Products for Work Environments segment consists of the business of workplace products and services in Finland, Sweden, Norway, and Denmark.”

Annual report 2025A · The company itself

Nordics

Geography

Geography

“In Scandinavia, the market situation was more stable.”

Annual report 2025A · The company itself

Geography

“Scandinavia: Wulff’s logistical heart in Scandinavia is located in Ljungby, Sweden, from where deliveries are made quickly not only within Sweden but also to Norway and Denmark. Wulff also has offices in Bergen, Oslo, Stavanger, and Trondheim in Norway, Gothenburg, Malmö, and Stockholm in Sweden, and Copenhagen in Denmark.”

Annual report 2025A · The company itself

Geography

“The market situation in Scandinavia was more stable than in Finland and the company managed to slightly increase its 2025 net sales. The consolidation trend in the industry continues Wulff’s latest acquisition in the workplace products market was the acquisition of Staples Finland in 2021, which further strengthened its leading position in the Finnish market.”

Annual report 2025A · The company itself

Geography

“Economic and geopolitical uncertainty was felt in demand for the Products for Work Environments Segment, especially in Finland. In Scandinavia, market caution was less pronounced.”

Annual report 2025A · The company itself

Geography

“Wulff Works’ staff leasing net sales, EUR 32.5 million (14.9), increased organically both in growth centers and due to expansion into new locations.”

Annual report 2025A · The company itself

Geography

“The Products for Work Environments segment consists of the business of workplace products and services in Finland, Sweden, Norway, and Denmark.”

Annual report 2025A · The company itself

China

Geography

Geography

“In 2025, Wulff Entre designed meeting spaces for nearly 150 clients across different countries from Shanghai, China to Texas, USA.”

Annual report 2025A · The company itself

Electric vehicles and EV batteries

End markets

DriverPositive impact: strengthens

“Mobility is being steered in an increasingly sustainable direction by favoring public transport and encouraging electric vehicles.”

Annual report 2025A · The company itself

Packaging

Raw materials and inputs

InputNegative impact: weakens

“The filling service model makes everyday life easier, helping with procurement of for example snacks, office supplies and property consumables.”

Annual report 2025A · The company itself

Chains out: this weakens Beer and beverages

Public investment and infrastructure

Regulation

DriverNegative impact: weakens

“The termination of grants granted to Finnish companies has been reflected in Wulff Entre’s event sales.”

Annual report 2025A · The company itself

Chains in: Reconstruction of Ukraine strengthens
Chains out: this strengthens Construction, strengthens Digitalisation, strengthens IT consulting and public-sector IT

United States

Geography

Geography

“In 2025, Wulff Entre designed meeting spaces for nearly 150 clients across different countries from Shanghai, China to Texas, USA.”

Annual report 2025A · The company itself

Chains in: USD vs DKK/EUR mixed effect

Competitors mentioned in the report

No named competitors in the report.

Financial figures

Revenue
latest fiscal year
0.12 bn EUR
Revenue growth
vs. the year before, same method
19 %
EBITDA
reported by the company
0.01 bn EUR
Net debt
debt incl. leasing minus cash
N/A
Diluted EPS
per share
N/A

Source: annual report (ESEF) A. See the report

Criteria

ProfitN/A
Growing✓
Healthy balance sheetN/A

Only the criteria that can be computed from financial statements on this page. The remaining criteria (such as price and dividend) need a share price and are in the analysis.

Figures are in the report's currency (EUR), not converted to DKK. Quotes are shown as the company's own words in the report's original language.

This page describes what the company itself writes. It isn't an assessment and isn't a recommendation. Run an analysis to see how the company connects to your view.